Where art meets real play Animation by tykcartoon A couple of weeks ago, I was chatting with Stephen Hey from Radikal Forge (thanks again to Hayley Akins for the intro). We were talking about how tough it is to find Technical Artists. Stephen laughed and said, “They’re unicorns.” He’s not wrong. So, What Is a Technical Artist? A Technical Artist (or TA, as everyone calls them) sits right at the intersection of art and code. They take the beautiful visuals we design—UI, animations, effects—and...
about 1 month ago • 2 min read
Before You Animate Anything, Write This Ever found yourself stuck trying to explain why motion matters in your game—not just how things move, but why they move the way they do? That’s where a Motion Philosophy Statement comes in. We just made a small update to the first chapter of the Motion Design Blueprint—and it’s all about helping you write that one-sentence north star for your game’s motion system. It’s not about sounding fancy. It’s about being clear. When you define your motion...
3 months ago • 1 min read
📘 Unlock Better Motion for Your Game – Free eBook Inside! Welcome to this edition of The Way We're Moving! Great motion design isn’t just about looking good—it’s about making your game feel right. In this free eBook, we break down the key principles and practical steps to improve your game’s motion, from UI animations to gameplay feedback. Download it now and start crafting a smoother, more immersive experience! Download it here This eBook is packed with insights to help you improve your...
4 months ago • 1 min read
Faster Ads, Bold Graphics, and 3D Magic Welcome to this edition of The Way We're Moving! In this issue, we’re diving into: Dropbox new identity guidelines. TLDR: they are super 🔥. How to speed up user acquisition campaigns and save precious time on production without compromising quality. Why the gaming industry is shifting away from hyper-realistic graphics and embracing bold, artistic styles that stand out. A cool testimonial carousel made with Spline, showcasing the creative potential of...
5 months ago • 2 min read
Celebrating Success: Lessons from 2024's Top Games Happy holidays! I hope this newsletter finds you well and enjoying quality time with your loved ones. We've prepared some exciting updates and insights just for you. Santa's Workshop Set from Monopoly Go Here’s what’s inside: Rewarding rewards: why players keep coming back. Learn how we used AI on our latest digital signage project. A cool picture from our latest photo session. What $2.2 Billion Can Teach Us About Motion Design At number two...
6 months ago • 2 min read
Hello, and welcome! 😊 I hope November is treating you well so far. This month, I’m excited to share a mix of insights and tips from the studio — from an emotional deep dive into a standout game to new design tools and tricks we’ve been exploring. Here’s what’s inside: Neva, our pick for the Best Independent Game Award. A free 3d animation software competing with Rive. The science behind checkmark animations. Neva, an indie game with precious visuals and animation Have you seen Neva? Conrad...
7 months ago • 1 min read